Three Years of Effort and a Major Investment of 4 Billion: The All-New AITO M7 Officially Launched Starting at 279,800 Yuan

On September 23, 2025, the all-new AITO M7 was officially launched, interpreting a new realm of smart travel with utmost value. As the flagship national SUV for happiness, it responds to the market's enthusiasm with its powerful product strength. Created by SERES with an investment of 4 billion and three years of dedicated effort, this masterpiece redefines the value benchmark for national SUVs through revolutionary advancements in exterior design, cabin space, driving performance, and safety capabilities.

The all-new AITO M7 offers both range-extended and pure electric power options, and innovatively introduces a large five-seat and luxury six-seat layout. The entire series comes standard with the industry-leading Huawei Juwei battery platform, featuring flagship configurations that surpass those in the same class, meeting all the travel scenario imaginations of family users. Deliveries began immediately following the launch, with a suggested retail price ranging from 279,800 RMB to 379,800 RMB.

"Today, the flagship national SUV of happiness, the all-new AITO M7 has arrived!" said He Liyang, President of Seres Automobile. "Based on the five major systems of intelligent manufacturing, excellent quality, intelligent services, convenient charging, and agile delivery, Seres has created the all-new AITO M7. It will be delivered immediately upon launch, allowing the journey of happiness to set sail quickly."

New appearance, family design leading a new realm

The all-new AITO M7 embodies the design spirit of the family, showcasing the ambition of a Kunpeng soaring across thousands of miles. The vehicle's lines flow smoothly and dynamically like a swimming Kunpeng, with a drag coefficient as low as 0.249. The car's dimensions are 5080×1999×1780mm, with a wheelbase of 3030mm and an effective cabin space of 3434mm. The front features a star-ring dual-wing headlight design, while the rear is equipped with through-type star-wing taillights, offering high recognizability. The newly designed electric welcome pedal has increased in width by 10mm and can bear up to 300kg, making getting in and out of the car more comfortable and effortless. The NearLink StarFlashTM car key improves unlocking precision by more than five times and locking precision by more than six times compared to Bluetooth solutions.

The new AITO M7 introduces three new car colors: Coral Red, Island Blue, and Warm Cloud White. The Coral Red color uses nano-grade transparent red paint with iridescent pearlescent technology, offering outstanding texture. Island Blue is clear and bright, evoking a vacation-like mindset. Additionally, the new car offers colors such as Pasture Green, Starry Blue, and Gilt Black for users to choose from. The Gilt Black, Warm Cloud White, Coral Red, and Island Blue colors can be equipped with the Obsidian package, which includes obsidian badges, Xuan Yao wheels, and obsidian trims, adding a youthful and sporty flair. The interior introduces a new Nebula Red color, which is passionate and dynamic, showcasing extraordinary personality. It also offers various interior color options such as Red Tea Orange, Shaohua Apricot, and Amber Brown to meet different aesthetic needs of users.

Brand new cabin, intelligently comfortable with a spacious interior.

The all-new AITO M7 cabin features an extremely symmetrical design, equipped with a new 16.1-inch 3K floating central control screen with a bezel width of only 4.8mm. The display area has increased by 12.9%, and clarity has improved by 50%, making the images more delicate and the visuals more immersive. The new car is equipped with a 26-inch WHUD head-up display system, with an optimal viewing distance of 4m and a 57% improvement in clarity. Additionally, there is a 68-inch AR-HUD, which can instantly transform into a private cinema with a three-finger swipe to the left while parked. It features a new Kunpeng navigation visual effect, providing lane-level navigation guidance and audio-visual entertainment for more focused driving and a richer experience. The new team travel mode supports one-click real-time intercom and real-time location sharing functions, allowing convoy members to stay in touch and synchronize their routes at all times, ensuring everyone stays connected and no one is left behind.

The all-new AITO M7 has been upgraded with a 10.25-inch co-pilot screen and features a door guard function to ensure safety every time you exit the vehicle. It is the first to feature a 17.3-inch 3K HD rear entertainment screen, supporting multiple convenient controls such as touch, remote control, and voice. The rear entertainment screen is designed with anti-pinch safety and provides dual safety guard functions, effectively preventing "door accidents," ensuring safety is always by the user's side. The central floating screen, co-pilot entertainment screen, and rear entertainment screen support three-finger swipe seamless flow across multiple screens, allowing each seat to enjoy exclusive audio-visuals and providing an interactive cabin experience without interference.

The all-new AITO M7 upgrades the main driver's zero-gravity seat, which can be intelligently adjusted in conjunction with the electric steering wheel. It features a 120° dual-zero pressure angle and a 350mm seamless four-way leg rest, allowing the driver to enjoy a relaxing nap without moving. The co-driver's quasi-zero gravity seat maintains comfort with 8-point massage, ventilation, and heating functions. The leg rest and backrest are adjustable up to 70°, making it easy to sit or recline, ensuring every moment of the journey is filled with relaxation and tranquility.

With five spacious seats, the interior offers versatile comfort. The second-row legroom reaches 1030mm and headroom is 1050mm, providing ample space without constraints. The entire vehicle features comfortable seating made from Nappa leather and a 10-layer manufacturing process, with a slow-rebound cushion thickness of 120mm, greatly enhancing softness and comfort. It can switch to a double beach chair mode for extra relaxation; and it also supports a 3m bed mode, instantly transforming into a playground for children.

Enjoy six seats with full happiness. The second row features zero-gravity seats, a 120° dual zero-pressure angle with horizontally adaptive armrests, hidden cup holders, 66W fast charging, and a phone holder. The third row offers 810mm of legroom and 937mm of headroom, spacious and uncompromising.

The all-electric version is equipped with a 145L extra-large front trunk, which supports Knock Knock opening. The vehicle can be lowered by 50mm with one button, making it easier to retrieve items. The spacious five-seat trunk has a capacity of 850L, accommodating four 28-inch or twelve 20-inch suitcases; the six-seat variant also offers a 312L trunk, easily storing four 20-inch suitcases. The entire vehicle features 46 cleverly designed storage spaces, fully meeting the storage needs for family trips.

The vehicle uses over 150 acoustic materials and completes more than 260 noise reduction optimizations. At a high speed of 120 km/h, the interior noise level is only 60.2 dBA, providing an exceptional quiet experience, allowing you to stay away from noise and enjoy a peaceful journey.

All-round chassis, driving control quality further enhanced.

The all-new Wuling M7 is equipped with the Huawei Tuling platform, integrating core technologies such as HUAWEI ADS all-dimensional fusion perception, HUAWEI DATS dynamic adaptive torque control, and HUAWEI XMotion Control digital chassis engine. It features an all-aluminum alloy double-wishbone front suspension and a five-link independent rear suspension as standard, reducing impact by 33% and improving comfort by 19%, while enhancing both handling stability and comfort. The newly upgraded dual-chamber closed air suspension supports five levels of height adjustment, with an adjustment range of 80mm and a 30% increase in adjustment speed, capable of real-time road condition recognition to adaptively balance the vehicle height. Dynamic torque distribution control reduces slip risk by 61%, while dynamic torque adjustment minimizes bumps, with shock absorber damping adjustment at 100 times per second, decreasing impact sensation over obstacles by 40% and enhancing comfort by 18%.

In terms of safety, the all-new AITO M7 is equipped with active control of steering torque to handle rapid tire blowouts at high speeds, blowouts of steering wheels on opposing roads, and front wheel blowouts on curves. It has successfully passed extreme tests for emergency avoidance controllability and stability, achieving stable control during high-speed blowouts with a maximum controlled speed of 140 km/h. Its performance is equally impressive with an emergency wading depth of 700mm and a moose test result of 76.6 km/h, comparable to luxury models. The extended range version offers a comprehensive CLTC range of up to 1625 km, with a pure electric range of 315 km, and fuel consumption as low as 5.6L per 100 km, balancing long-distance travel and economy. Additionally, the all-new AITO M7 introduces a new refueling experience, allowing users to remain in the car without opening the window, utilizing an in-car intercom system and one-click payment via the car system, with smart order matching for a convenient and efficient process.

The all-new AITO M7 Pure Electric Edition is equipped with Huawei DriveONE high-voltage silicon carbide seven-in-one electric drive, providing a peak torque of 4000 N·m and a maximum speed of 22,000 rpm with superior performance and a CLTC efficiency of 92.2%. The entire lineup comes standard with Huawei's Giant Whale 800V high-voltage battery platform and a 100 kWh capacity battery pack, offering a CLTC range of 710 km for the long-range pure electric version, with an actual range achievement rate exceeding 80%. A 15-minute charge can replenish the battery from 30% to 80%. Additionally, it connects to an energy replenishment network that covers over 350 cities nationwide with more than 1.4 million partner charging piles. On average, a charging station can be reached within 10 minutes, and 24/7 emergency charging services are available, ensuring worry-free long-distance travel.

All-dimensional security, building a mobile security fortress.

The all-new AITO M7 upgrades its all-dimensional stereo fusion sensing system with 34 sensors throughout the vehicle. The advanced version includes a front-facing 192-line LiDAR, high-definition cameras, a 4D millimeter-wave radar matrix, rear high-precision solid-state LiDAR, ultrasonic radars, and exterior microphones, achieving 360° all-around sensing. Huawei's QianKun Zhijia® ADS 4 advanced version doubles the decision-making speed for assisted driving, improves traffic efficiency by 20%, and reduces heavy braking rate by 70%. The enhanced version of Huawei's QianKun Zhijia® ADS 4 is the industry's first to feature a new in-cabin laser vision system, further enhancing sensing capabilities compared to industry-standard vision solutions. It supports the identification of atypical obstacles like cones, crash barrels, cardboard boxes, water horses, and triangular warning signs, with significantly improved detection capability in low-light nighttime environments. The detection range is 115 meters, providing comprehensive safety protection.

In terms of active safety, the all-new Wuling M7 is equipped with the 4.0 all-dimensional collision avoidance system, which provides active safety capabilities in all directions, for all targets, in all weather conditions, at all speeds, and in all scenarios. The Huawei Qian Kun Smart Driving® ADS 4 advanced version features forward-facing distributed 4D millimeter-wave radar, supporting collision avoidance in extreme weather conditions such as rain, fog, and dust. It has successfully passed extreme weather AEB tests and supports eAES for simultaneous braking and yielding, enabling rapid decision-making and precise avoidance at speeds of up to 130 km/h. The rear high-precision solid-state LiDAR can identify low curbs, steps, ditches, as well as obstacles like suspended charging piles and fire hydrants, alleviating "new driver" concerns and making parking effortless.

In terms of passive safety, the all-new AITO M7 continues the hardcore genes of the AITO family, adopting an "unafraid" ultra-hardcore body structure design. The core structure of the passenger cabin is covered with 100% hot-formed steel, with the A-pillars boasting a strength of up to 2000MPa. It is equipped with aluminum alloy front double anti-collision beams, a ten-grid aluminum alloy side reinforcing beam, and an aluminum alloy rear anti-collision beam, providing all-around protection for everyone. The main and co-driver seats feature double pre-tensioned adaptive load-limiting seat belts, and the vehicle is equipped with 9 safety airbags, including dual-chamber far-side airbags and 2.68m side curtains, covering all three rows of passengers. Together with a triple safety unlocking mechanism, doors can still be opened in the event of a collision with power cut-off, providing comprehensive protection for passenger safety.

The all-new Wenjie M7 features a "healthier" HarmonyOS ALPS cockpit, adopting green and environmentally friendly processes, and using low-odor Nappa leather and over 20 types of health and safety materials. Innovative adsorptive and degradable materials cover an area of 7.9 m², ensuring the new car is odor-free. It is equipped with a 24-hour intelligent fresh air system and a negative ion generator.

In terms of battery safety, the all-new AITO M7 adopts a more reassuring all-round battery safety design, with safety design standards that far exceed national standards. It preemptively meets the new national standards through three rigorous tests: battery thermal diffusion, bottom impact, and post-fast charging cycle safety. The vehicle successfully completed five serial safety challenges, including scraping the bottom while flying, deep bump wading, lightning strikes, and bottom fire burns, fully verifying the safety and reliability of the battery.

The all-new AITO M7 comes with over 60 standard features across the entire series, including a laser radar system, Huawei's QianKun Intelligent Driving® ADS 4, Huawei's TuLing Chassis, and Huawei's Giant Whale Battery Platform, among other core configurations. Covering three dimensions of comprehensive safety, versatile chassis, and new space, the full range of standard features redefines the value standard for national SUVs.

The suggested retail price for the all-new Wenjie M7 extended range version is as follows: Wenjie M7 extended range Pro + five-seat four-wheel drive version starting at 279,800 yuan, extended range Pro + six-seat four-wheel drive version starting at 299,800 yuan; extended range Max five-seat four-wheel drive version starting at 319,800 yuan, extended range Max six-seat four-wheel drive version starting at 339,800 yuan; extended range Ultra five-seat four-wheel drive version starting at 339,800 yuan, extended range Ultra six-seat four-wheel drive version starting at 359,800 yuan.

The suggested retail price for the brand new AITO M7 Pure Electric Edition is as follows: Pure Electric Max Long Range Five-Seater version starts at 319,800 CNY, Pure Electric Max Enjoy Long Range Six-Seater version starts at 339,800 CNY; Pure Electric Max Four-Wheel Drive Five-Seater version starts at 339,800 CNY, Pure Electric Max Enjoy Four-Wheel Drive Six-Seater version starts at 359,800 CNY; Pure Electric Ultra Four-Wheel Drive Five-Seater version starts at 359,800 CNY, Pure Electric Ultra Enjoy Four-Wheel Drive Six-Seater version starts at 379,800 CNY.

Grateful for your support, happiness begins anew. Place an order for the all-new AITO M7 during the initial sales period and enjoy up to 60,000 RMB in initial sales benefits. This includes an 8,000 RMB option credit, an 8,000 RMB co-driver zero-gravity seat, and a 12,000 RMB comfort package. Limited-time free exclusive exterior colors, Star Blue and Wild Green, worth 6,000 RMB. A subsidy for the 20,000 RMB ADS Advanced Driving Assistance Package, a 4,000 RMB ADS 4 Advanced Driving Assistance Worry-Free Service, and a 2,000 RMB delivery gift package. Benefits are valid until 23:59:59 on November 3, 2025. Before September 30, 2025, non-smart driving version AITO owners upgrading to the AITO M7 will receive a 40,000 RMB discount, and other HarmonyOS Smart Travel owners upgrading to the AITO M7 will receive a 10,000 RMB discount.