The Düsseldorf Exhibition Company (Messe Düsseldorf), a global exhibition organizer based in Germany, is launching a new brand called "K-Alliance," aimed at integrating its global exhibitions in the plastics and rubber industry under the same branding, replacing the previous "Global Gate" brand.
"Global participants in the plastics and rubber industry need the right platform to directly access markets in growth regions," said Thomas Franken, Director of the K Department. "The Düsseldorf Exhibition Company previously integrated its global business under the 'Global Gate' brand, which is now being upgraded to 'K-Alliance.'" The official statement noted that the new name not only highlights the market access function but also emphasizes the strategic partnerships and alliances within the global trade fair network of the industry. Franken pointed out, "The previous name focused on the Düsseldorf Exhibition Company's role as a 'gatekeeper' to help companies enter potentially lucrative sales markets; whereas the name 'K-Alliance' more clearly focuses on the strong spirit of cooperation and alliance represented by our expanding global network of plastics and rubber-related exhibitions."
Currently, K-Alliance encompasses 11 global exhibitions, the largest of which is the K Fair. The 2025 K Fair is scheduled to be held in Düsseldorf from October 8 to 15, with an expected participation of over 3,200 exhibitors showcasing various technologies in the fields of manufacturing, processing, and post-processing.
The exhibitions planned for 2026 include: Plastindia in India, Plastics & Rubber Vietnam, Chinaplas in China, Plast Alger in Algeria, Colombiaplast in Colombia, Plastics & Rubber Thailand, and Central Asia Plast World in Kazakhstan. The Arabplast exhibition is scheduled to be held in 2027 in the United Arab Emirates.
The latest member of the alliance is the "Saudi Plastics & Petrochem Exhibition," which will be held from April 12 to 15, 2026, in Riyadh, Saudi Arabia. The Saudi Print & Pack Exhibition will also be held concurrently.
