BYD's sales target for 2025 is 5.5 million units, with over 90% of the growth coming from overseas markets.
Fast Technology reported on March 26 that, according to "Late Point Auto,"BYD Chairman Wang Chuanfu announced this year's total sales target of 5.5 million units, including over 800,000 units in overseas markets. This translates to a sales growth rate of about 30% in the Chinese market and a significant increase of 91.8% in overseas markets.
This year is a big year for BYD's product lineup, with nearly 20 new models set to be released across four brands. Existing 21 models will also be upgraded and new intelligent driving versions will be added to enhance their appeal.
Since the beginning of this year, BYD has started to fish out more big players from its "technology fish pond," having successively launched significant technologies and strategies such as "Universal Intelligent Driving," "Spirit Kite Drone System," and "Megawatt Flash Charging." By March, it had already held six press conferences, with multiple heavyweight new cars entering the market.
Reports say that.Over the past two years of rapid expansion, BYD has cumulatively invested 94.1 billion yuan in R&D, which is higher than the total R&D expenses of the previous 10 years.
Substantial R&D investment can be translated into market competitiveness, which is also the core reason for BYD's sustained innovation capability and sales growth in recent years.
At the same time, BYD is currently the domestic sales champion in the new energy and automotive industry. Through a fully self-researched technology route, BYD excels at making validated technologies cheaper and more advanced in certain technical indicators through scale, vertical integration, and cost discipline.
For example, BYD's latest generation pure electric platform has a voltage of 1000V, which is higher than the next-generation 900V voltage that is mainstream in the industry. BYD's megawatt flash charging supercharging pile has first broken through a charging power of 1000kW, providing electric vehicles with a refueling experience comparable to that of gasoline vehicles.
In the field of intelligent driving, BYD starts by amortizing costs on a scale of millions of vehicles.Nearly all of its models are equipped with the Celestial Eye Advanced Driving Function, compressing the cost of NVIDIA Orin X and five millimeter-wave radar intelligent driving configurations to around 3,000 RMB, which is hundreds of yuan lower than the industry average.
In addition, BYD's high-end brands Yangwang, Tengshi, and Fangchengbao will take on greater sales increment tasks this year. Among them, Tengshi brand has set a target of achieving an average monthly sales volume of over 10,000 units.
In areas such as electrification, batteries, AI, and intelligent cabins, as well as autonomous driving, BYD has already been in the T1 domestic梯队 this year, and it will be the core area where the company launches a major offensive. Note: There seems to be a mix-up in the original Chinese sentence regarding the timing of being in the T1梯队 and the focus on AI and智能化座舱、智驾领域. I've interpreted it as BYD is already in the T1梯队 and will focus on AI and intelligent cabin, as well as autonomous driving this year. If the timing for being in the T1梯队 was intended to be related to the AI and智能化座舱、智驾领域 focus, please clarify.
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