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"15th Five-Year Plan" Auto Market Competition, "AI + Automotive Intelligence" Becomes Key to Breaking the Deadlock

Gasgoo 2025-09-25 09:33:55

Over the past five years, China's automotive industry has experienced rapid development, driven by the wave of electrification, the transformation towards intelligence, and the localization of supply chains as its foundation.

In 2026, China's automotive industry is set to enter the new development cycle of the "15th Five-Year Plan." Under the current trend of accelerating integration between AI and the automotive industry, what new trends will emerge in the development of the automotive industry over the next five years? What innovative solutions will be born?

To address the core issues of the industry, Lianyou Technology recently held the 2025 AI+ Automotive Digital Transformation Conference and the Automotive Industry "14th Five-Year" Planning Digital Development Summit, themed "Creating AI Potential Together for a Shared Digital Transformation." During the event, industry leaders and authoritative experts gathered to engage in in-depth discussions on the digital upgrading of the entire value chain in AI+ Automotive, including research, production, supply, sales, service, and management, providing guidance for the high-quality development of the automotive industry during the "14th Five-Year" period.

"Three 3:7", the automotive industry is about to undergo reconstruction.

Reviewing the development of China's automotive industry during the "14th Five-Year Plan" period, the dual main lines of intelligent electrification and the strong breakthrough of independent brands run through the entire process, constituting the dual themes of industry transformation.

In 2020, the domestic new energy vehicle market was still in its infancy, with annual production and sales of less than 1.5 million units and a penetration rate of only 5%. However, by 2024, overall production and sales rapidly surpassed 10 million units, and the penetration rate exceeded 40%. In the first half of this year, it further climbed to 44.3%, demonstrating robust growth momentum.

【盖世汽车】“十五五”车市竞速,“AI+汽车数智”成破局关键496.png 

Image source: Gasgoo Auto

In the field of intelligence, remarkable achievements have also been made. According to analysis data from Gasgoo Auto Research Institute, the installation volume of new cars with L2 and above ADAS in China will reach 10.982 million units in 2024, with a penetration rate of 47.9%. Among them, the penetration rate of L2 and above in new energy vehicles is 56.9%. During the same period, the overall penetration rate of intelligent cockpits in the domestic passenger car market exceeded 70%, while the penetration rate in the new energy passenger car market was close to 90%.

The core driving force behind this transformation is undoubtedly the independent brands. By 2024, Chinese brands have captured a market share of 65.2% in the domestic passenger car market, up from less than 40% in 2020. Especially in the emerging field of smart electric vehicles, independent brands have established a significant leading position thanks to their first-mover advantage and technological innovation.

What will the development curve of China's automotive industry look like in the next five years?

At the summit, Xu Changming, former deputy director of the National Information Center, pointed out that China's automotive industry will continue to transform and upgrade around the "three 3:7" framework: a 3:7 ratio of gasoline to electric vehicles, a 3:7 ratio of joint ventures to domestic brands, and a 3:7 ratio of overseas to domestic markets.

Currently, these three major structural changes have shown a clear evolution trajectory in the domestic automobile market.

【盖世汽车】“十五五”车市竞速,“AI+汽车数智”成破局关键876.png 

Image source: Gaishi Automotive

According to data analyzed by the Gaishi Automotive Research Institute, in the first half of this year, the domestic passenger car market sold a total of 10.95 million new vehicles, of which new energy vehicles accounted for 5.44 million sales, while fuel and hybrid vehicles combined accounted for 5.51 million sales. The shares of electric and fuel vehicles were 50.3% and 49.7%, respectively.

From the perspective of brand competition, domestic brands dominate the market, with sales share surpassing 68% in the first half of the year. Among them, BYD leads significantly with a sales figure of 1.97 million vehicles, demonstrating its dual competitive advantage in the electric vehicle sector and the mass consumer market. Additionally, Chirey, Geely, and Changan have also performed well, collectively presenting a characteristic of "one strong leader and multiple strong contenders."

In this context, Xu Changming believes that in the coming years, driven by the continued enhancement of competitive advantages of electric vehicles, the accelerated advancement of intelligent transformation, and the expanding consumer base of "post-95" intelligent electric vehicles, the penetration rate of new energy vehicles is bound to continue increasing. Moreover, thanks to the rapid development of electric vehicles, the overall market share of domestic brands will also keep rising.

However, this does not mean that foreign capital has no opportunities.

In the rapidly developing electric vehicle market, Xu Changming believes that mainstream luxury cars and top-tier joint venture brands still have opportunities. The recent continuous increase in sales of Dongfeng Nissan N7, successfully achieving over 10,000 deliveries in a single month, is the most direct proof. In the long run, foreign brands are expected to occupy 60% of the fuel vehicle market and 20% of the new energy vehicle market, ultimately accounting for approximately 32% of the total market share.

While the competitiveness of domestic brands in the domestic market continues to improve, their influence overseas is also rapidly increasing.

In the first half of this year, the cumulative export of passenger cars in China reached 2.581 million units, accounting for approximately 19% of the total passenger car sales. In contrast, in mature overseas automotive markets such as Germany, Japan, and South Korea, the share of new car sales abroad exceeds 80%, and even in the United States, it is over 40%.

This means that for China to further transform from a major automobile country to a strong automobile power, it needs to further increase its market share and influence in overseas markets.

It is worth mentioning that independent car manufacturers such as Chery, BYD, Geely, Chang'an, and Great Wall are accelerating their globalization strategies. By advancing measures like overseas R&D, expanding production capacity abroad, and extending channel networks, they are deepening their presence in overseas markets, providing a solid foundation for Chinese automotive brands to reach 30% of their sales from international markets.

Lianyou AI Factory, creating a new engine for the intelligent upgrade of automobiles.

There is no doubt that China's automotive industry is accelerating into the deep waters of transformation towards intelligence, electrification, high-end development, and globalization.

This transformation has not only reshaped the competitive landscape of the automotive market in China and globally but has also posed unprecedented challenges to the full-chain operational capabilities of automobile manufacturers. In particular, in the face of demands for shorter R&D cycles, improved production efficiency, the construction of international supply chains, and changes in marketing systems, the industry urgently needs more groundbreaking solutions.

At present, AI, with its data-driven intelligent decision-making capabilities, is profoundly restructuring the paradigm of transformation and upgrading in the automotive industry, from product definition to research and development, from production and manufacturing to sales and after-sales, and from the tool level to the value creation level.

Recognizing this trend, Lianyou Technology innovatively proposed the Lianyou AI Factory concept at this event. The aim is to start from application scenarios and build a full-value chain AI application scenario library for the automotive industry, centered around the automotive industry chain. This involves combining an open and cooperative technology ecosystem and business with an organization deeply integrating technology, to help the automotive industry overcome bottlenecks in AI application innovation.

【盖世汽车】“十五五”车市竞速,“AI+汽车数智”成破局关键2012.png 

Image source: Lianyou Technology

According to Hu Yongli, General Manager of Lianyou Technology, Lianyou AI Factory initially focuses on single-point innovation. In the future, it will gradually connect these points into a line, reshaping the core business processes in areas such as "research and development, manufacturing, and sales." Then, from line to surface, it will further cover the entire value chain of "research, production, supply, sales, service, and management," assisting the automotive industry in achieving business transformation through AI.

In the manufacturing process, vehicle production scheduling has always been the most challenging aspect in the field of production and manufacturing. This is especially true in a multi-factory, multi-production line, and multi-supply chain collaborative production model, which faces an exponential increase in constraints. In response, Lianyou Technology's AI Factory fully leverages the implicit experience of business experts to automatically read order and resource ledgers, covering hundreds of constraints at once and solving 300,000 variables simultaneously. This reduces the production scheduling cycle from the previous 1-2 days to less than 20 minutes. Moreover, AI Factory supports simulation verification of scheduling results to ensure that the production plan is effectively implemented.

In the marketing process, traditional lead management is a one-way assembly line that mainly relies on manual completion, resulting in strong subjectivity and low efficiency. However, AI Factory can leverage AI to mark leads in real-time, identify high-quality leads, prioritize distribution, and even automate appointment scheduling, group creation, process quality inspection, recommend conversation scripts, and extract profiles. This achieves an end-to-end closed-loop lead management system while enhancing efficiency and conversion rates.

As independent car manufacturers accelerate their expansion into global markets, Lianyout Technology's AI Factory can also provide support for Chinese car companies in digital and intelligent upgrades in overseas markets. This includes assisting in the establishment of overseas distribution systems, export customs clearance trade systems, end-to-end cost management systems, overseas process management systems, and overseas parts logistics management systems.

In terms of dealer management systems, according to Hu Yongli, Lianyou Technology's solution has already covered four to five thousand primary dealers in China. Now, following domestic car companies going abroad, Lianyou Technology is introducing this mature management model into overseas markets such as Europe, the Middle East, and Russia.

Including the overseas production capacity construction of autonomous vehicle manufacturers is also a key focus for Lianyou Technology. It is reported that in a project at a leading autonomous vehicle manufacturer's factory in Thailand, Lianyou Technology helped build a parts logistics management system that covers five major business capabilities—material order management, customs management, warehouse management, supplier collaboration management, and quality management—along with 15 core business scenarios, to achieve transparency in the production process and remote visibility.

In addition to overseas production, manufacturing, and operations management, Lianyoutech can also provide relevant services to automotive companies during the research and development phase. For example, they can construct and deploy telematics systems in overseas markets, allowing users to experience the same intelligent functions abroad as they do domestically after exporting Chinese-made vehicles, while fully complying with overseas market regulations.

During this event, Lianyou Technology, together with automotive enterprise clients, ecosystem partners, and academic institutions, launched the "Intelligent Flame Plan." The goal is to create an application scenario library for the entire value chain of AI + automotive, covering research, production, supply, sales, service, and management. The initial phase of the plan will release 100+ scenarios with a roadmap for 1000+ scenarios. There is a future investment plan of 120 million yuan to promote the successful application of AI + automotive across the entire value chain.

In the wave of the "AI-defined car" era, AI has long surpassed the boundaries of a mere technical tool and transformed into the core engine driving the transformation and upgrading of the entire automotive industry, reshaping the competitive landscape of both domestic and global markets.

As AI further penetrates various stages of the automotive industry chain, the future will belong to those companies that can transform data into insights, algorithms into experiences, and technology into value.

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