Ivano Panzeri, president of z.one concept™, founded it in 1999. The company quickly became a serious player in the professional hair fashion sphere, holding high positions in the Italian and international markets. The company's character is clear and well-known: its ultimate goal is to find the highest quality combined with creativity and a flair for the latest fashion trends. z.one concept™ combines high-quality products with all the necessary support materials to provide beauty salons with the tools they need to provide impeccable services and retail products, so that they can give individual advice to each client. z.one concept™ products have: Environmentally friendly compositions Low content or complete absence of sulfate, paraben and sodium chloride Eco-friendly packaging: recyclable plastic or 100% biodegradable plastic Paper advertising materials are printed on recyclable paper, using paper from responsibly managed resources