Wharf St Distillery
Australia
Company Type: Brand Owner
Products
Enterprise archives
Wharf St. is the story of two families with a shared passion for quality spirits, a love of the Australian coast, and the dream to create extraordinary gin. The Roche and Cooke family's paths crossed in their hometown of Forster, NSW. A builder, real estate agent, interior decorator, actor, and industrial designer coming together to make their dream a reality on the shores of Wallis Lake, Forster. They designed and built a distillery, restaurant, and bar as HQ for the Wharf St. Distillery brand. Then, they got busy creating a range of gins that showcased the region and bottled the sweet, salty beach breeze that kissed everything. Jesse Roche, once a builder, is now Head Distiller at Wharf St. His obsession with distilling was nurtured by a love of brewing. He knew he was destined to end up in the distilling business, so he set about (actually) building his dream from the ground up. "When I distil spirits, I aim not to impress other distillers or conform to industry standards. Instead, I want to create spirits that burst with flavour to make bloody delicious cocktails and refreshing G&Ts that can be enjoyed outdoors in the sun!" Kicking off a career as an Industrial Designer, Tim Cooke quickly pivoted and was spellbound by hospitality. Bars, cafes, restaurants, coffee roasting, and eventually working as a chef for years. It made perfect sense to distil this experience down into a spirit business, gin being a personal passion. "Running a spirit business means no two days are the same. We are unique because the distillery, restaurant and bar are so closely integrated that every customer feels a part of the action. It is theatre". Peta Cooke is a trained actor/director and understands more than most that hospitality is theatre. Customer experience is a culmination of sights, sounds, smells and, in the distillery's case, taste. And culture. Bringing a team of 25-odd staff along on the journey is a critical part of the operation. "We can't do it without them and enrolling them in the development and success of the brand is critical to our success". Having a venue like Wharf St, located in the most beautiful part of Australia, which we can call home and share with visitors, is a rare and unique privilege.
- Unified Social Credit Code LIQW880015479
- Company Legal Person
- Registered Capital
- Established
- Registered Address 8 Wharf Street Forster New South Wales 2428 Australia
- Scope Of Business Producer Wholesaler
- wharfst.com.au
- Production Base Forster, NSW
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