The inception of Vietnam Lash in 2021, marked the genesis of a remarkable journey. Since then, our path has been paved with significant milestones and notable accomplishments. In 2021: Our initial focus lay on cultivating customer relationships and expanding our order book. In 2022: We undertook a comprehensive overhaul of our operational processes, optimizing efficiency at every turn. Departments were crafted with expertise in mind, ensuring a holistic approach to our work. In 2023: A defining year, we solidified the bedrock of our business. We publicly declared our vision, mission, and core values, shaping the very essence of our corporate culture. Our dedication to unwavering quality and exemplary service is confirmed by the resounding praise in our customer feedback. OUR CORE VALUE 01 Customer-Centric Focus We are committed to continuously improving our products and services to prioritize customer satisfaction. 02 Continuous Learning and Innovation We believe that daily progress, even if it’s just 1%, results in exponential growth. We understand the importance of continuous learning and innovation to stay ahead. 03 Unwavering Honesty Honesty is the cornerstone of our ethical principles. This commitment to honesty extends to our relationship with ourselves, colleagues, customers, and partners. 04 Discipline and Dedication Discipline serves as the bridge between our goals and reality. Dedication is our unwavering commitment to going above and beyond in fulfilling our responsibilities and exceeding customer expectations. 05 Unity Is Our Strength We recognize that unity is the cornerstone of our business. Understanding, love, and patience are the foundations of our teamwork. Vietnam Lash was introduced with a logo featuring a Vietnamese woman dressed in an Ao dai, looking away at a 3/4 angle. This design aimed to capture the graceful and gentle essence of Vietnamese women while preserving an element of mystery. The dominant colors were gold on a black background. However, the previous logo was considered to have too many details and lacked a truly impressive representation of the company’s aspirations and colors. As a result, Vietnam Lash made the decision to reposition its brand with a new logo featuring a Vietnamese woman facing forward, with the logo color now being red, signifying the following. OUR MISSION For Our Customers We are dedicated to delivering products of unparalleled quality and providing dependable services to customers worldwide. Through this commitment, we strive to enhance Vietnam’s standing on the global stage, contributing to its international recognition and reputation. For Our Team We believe that our success as a company is inherently intertwined with the well-being, development, and happiness of our team members. We are committed to cultivating a work environment that embodies Happiness, Efficiency, and Meaningfulness. For Our Community Beyond the confines of our business, we are driven to create a positive impact within the communities we touch. We firmly believe that doing good is not just a choice but a responsibility, and our actions aim to illuminate the path of kindness and generosity. Vietnam Lash operates from a network of strategically positioned locations to ensure our global reach and unwavering local dedication. Our headquarters in Hanoi, Vietnam, serves as the center where we meticulously inspect and dispatch our premium products to customers worldwide.