Sinopec Exports This Material to Europe for the First Time!

Recently, the nitrile latex produced by Shenghong Petrochemical was exported to Europe for the first time, marking another new material export for the company and opening a new international sales path for its chemical new materials business.

In recent years, Shenghong Petrochemical has accelerated the advancement of new material industry projects. Relying on a world-class core raw material platform that incorporates "oil, coal, and gas," and utilizing a "chain development" approach, the company focuses on extending, supplementing, and strengthening the industrial chain. This links the high-end green petrochemical industry with the new materials industry, carving out a path of diversified, high-end, and refined innovative development, and continues to lead in the new energy and new materials sectors.

Shenghong Petrochemical transforms its industrial chain advantages into product advantages, continuously enhancing technological levels and product added value, and making breakthroughs and innovations in the technology and process of nitrile latex. The conversion rate of the polymerization reaction in the nitrile latex project exceeds 96%, and the latex indicators of the produced nitrile latex products far surpass national standards. These are used in the production of disposable medical gloves, with all mechanical indicators reaching world-class levels. The main raw materials for nitrile latex, butadiene and acrylonitrile, are sourced from the group's upstream industrial chain.

To accelerate the development of global marketing capabilities for new chemical materials, the company leverages its advantages in the industrial chain and international marketing platform resources, deepens business collaboration, and strengthens the integration of domestic and foreign trade. Through flexible pricing adjustments, optimization of customer structure, and long-term cooperation with key clients, the company accurately grasps the dynamics of the upstream and downstream markets. Its customers are primarily internationally renowned enterprises, covering regions such as Southeast Asia, the Middle East, and Europe. Prior to the export of nitrile latex this time, the company had successively realized exports of various new material products including acrylonitrile, MMA, and acetonitrile, further expanding its international market share.

Facing the complex and ever-changing market competition, Shenghong Petrochemical adheres to the "going global" marketing strategy, continuously optimizing the company's product export structure and deepening the integration of research, production, and sales. According to product characteristics, it implements targeted sales in segmented fields, pays close attention to overseas customer demands, and expands differentiated overseas markets with multiple brands and products. In 2024, the company’s cumulative export volume reached 736,000 tons, a year-on-year increase of 46%. In March this year, the company opened the export channel for styrene, shipping 3,000 tons of premium-grade styrene from Shenghong Refining & Chemical Terminal to South Korea, further enriching the variety of products exported through its own terminal and shore tanks, resulting in a significant increase in operating profits.

"Due to the impact of the U.S. tariff policy on imported disposable gloves, the operating rate of domestic disposable nitrile glove manufacturers has significantly declined, resulting in the capacity utilization rate of the nitrile latex industry dropping to 39.13%. Considering the limited demand in the domestic market, which is insufficient to absorb the domestic production volume, we need to continuously increase our market share overseas to alleviate pressure on domestic trade, gradually improve the operating rate of the facilities, and ensure their stable operation," said the head of the C4 Products Department at the Marketing Center of Shenghong Petrochemical.

In the future, Shenghong Petrochemical will accelerate the establishment of its international marketing platform, seize opportunities in the global market, and empower the upstream and downstream of the industrial chain through excellent marketing management. The company will promote the export of core strategic product capacity, accelerate the construction and consolidation of "bridgeheads" for overseas business expansion, and inject new momentum into the company's efforts to improve its global industrial layout and enhance international competitiveness.