AI Demand Fuels Chip Price Hikes, Spotlight on elexcon2025
Storage chips: Sandisk will increase the price of storage chips by more than 10% starting from April 1st, mainly due to changes in tariffs and supply constraints. YMTC's retail brand ZhiTai will also raise its pick-up prices starting from April, with an increase possibly exceeding 10%. Micron, Samsung Electronics, and SK Hynix will increase their NAND flash quotes starting from April due to production cuts and tight supply.
Machine vision chips: The spot price of Rockchip RV1126/RV1109 and other chips has soared from 40 yuan to 80 yuan, with distributors generally out of stock, reflecting the explosive demand in industrial automation and AIoT scenarios.
Industry trend: The demand for high-performance chips in AI servers increases by 50% annually, TSMC's CoWoS production capacity has doubled, and the export value of domestic chips will reach 95 billion US dollars in 2024, possibly exceeding 100 billion US dollars in 2025.
Kaifa Gala 2025 Developer Carnival
"Kaifa Gala 2025 Developer Carnival" is upgraded once again and will grandly kick off during the Shenzhen International Electronics Fair and Embedded Exhibition elexcon2025 from August 26-28!
As a large exhibition platform for 2D+2B in China, the lively scene of the Kaifa Gala carnival during last year's Shenzhen Embedded Exhibition is still vivid. Tens of thousands of engineers and developers, 20+ communities, non-stop distribution of development boards on-site, and the rare opportunity to showcase and try out hundreds of demos.
At the beginning of the new year, the Kaifa Gala 2025 is currently under intense preparation. What highlights will this year's event bring?
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the scale of the activity continues to expand
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Hundred exhibitors: Gathering top industry exhibitors, showcasing the latest technologies and products.
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Thousand solutions: Covering a wide range of solutions from basic to high-end, meeting different needs.
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Ten thousand developers participated: attracting ten thousand engineers and developers from all over the country.
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20+ developer communities interact throughout: including Atom, Embedded Linux, Wildfire Electronics, 21IC Electronics Network, strongerHuang, TopSemic Embedded, Remember Cheng, Embedded Assortment, FarSight Shenzhen Center, etc.
02
AI + themed activities become a hotspot
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AI hardware and solutions: showcasing the latest AI hardware and solutions, covering AI phones, AI PCs, AI glasses, AI headphones, AI rings, AI toys, robots, etc.
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on-site hands-on and training
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demo showcase: hundreds of demos on display, providing hands-on opportunities for developers to experience firsthand.
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Multiple developer training sessions: On-site professional training sessions to enhance developer skills and boost career development.
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annual grand prize selection
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The most beloved technology provider by developers: Kaifa Gala annual selection event officially kicks off, with various communities mobilizing votes to help you win.
Shenzhen International Electronics Fair
elexcon2025 embedded exhibition
As the weathervane of China's electronics industry, the Shenzhen International Electronics Exhibition elexcon2025, hosted by Bower Creative Exhibition, will be held at the Shenzhen Convention and Exhibition Center (Futian) from August 26-28, with the theme of "AII for AI, AIl for GREEN: Providing Full-Stack Technology and Supply Chain Support for AI and Dual Carbon." The exhibition will focus on showcasing cutting-edge products, technologies, and solutions in areas such as AI and computing power chips, storage, embedded and AIoT, power and energy electronics, and the Chiplet heterogeneous integration ecosystem. It will comprehensively cover popular fields including artificial intelligence, new energy vehicles, industrial automation, consumer electronics, the Internet of Things, healthcare, and robotics, promoting technological innovation and industrial development. Booths are currently being booked enthusiastically; registration is welcome!
elexcon2025 embedded exhibition
Display range: embedded and edge-side AI, edge AI computing platforms, AI industrial computers, embedded processors/SoC/MCU/MPU, high-performance processor core boards, high-speed storage, RISC-V and open source, smart displays/HMI, industrial power supplies, wireless communication, OS operating systems, software and tools, other components, solutions, etc.
Target audience: professionals from industries such as artificial intelligence, machine vision, industry, automotive, communications, rail transit, medical, Internet of Things, as well as colleges, universities, and research institutes.
The 7th China Embedded Technology Conference
Forum One: AI and Edge Intelligence Convergence
Topic: Innovation in Embedded AI Chip Architecture, Lightweight Algorithm Deployment, and Edge-side Real-time Decision-making Applications (such as On-device AI)
Forum Two: Open Source Ecosystem and Domestic Opportunities
Topic: RISC-V in IoT/automotive-grade scenario applications, co-building of China's open-source chip ecosystem, RISC-V and ARM ecosystem competition and cooperation, Raspberry Pi ecosystem, RT-Thread operating system.
Forum Three: Industrial Control and Applications
Topic: Industrial and automotive chips, industrial embedded basic software, motor control and drive, industrial wired and wireless networks, functional safety and IoT security, industrial smart terminals, display technology, and innovative applications of low-power MCUs.
Forum Four: AIoT Intelligent Internet of Things System
Topic: Cloud-Edge-Device Collaborative AI Architecture, Customization Trends of AIoT Chips, Integrated Applications in Vertical Industries (Smart Healthcare, Smart Retail, Smart Home), Industrial IoT, etc.
Forum Five: Embodied Robot Embedded Systems and Applications
议题：Real-time motion control algorithms, application of edge AI in robotic decision-making (such as visual servo control), robot operating system (ROS 2.0) and real-time optimization, modular robotic hardware architecture design.
Forum Six: Storage Technology Forum
Topic: Automotive/Industrial Grade Storage Device Reliability, New Non-volatile Memory Applications, Integrated Storage and Computing, Edge-side Time Series Database (TSDB) Optimization, End-side Data Secure Erasure and Privacy Protection, Practice of Storage and Computing Chips in AI Inference.
Nomination for "AI+ Innovation Technology Award"
elexcon2025 has specially set up the "AI+ Innovation Award" annual award selection, adhering to the principle of "fairness, justice, and authority," inviting experts in the industry's technology and supply chain fields to participate in the evaluation. The promotion and publicity will be conducted through official channels, cooperative media communities, and on-site at the exhibition. Meanwhile, the top ten companies in each category will have the opportunity to showcase in a dedicated area at the exhibition site.
annual award settings
Embedded AI Technology Innovation Award, AI Intelligent Computing Center Outstanding Core Supplier Award, Power Efficiency Performance Award, Component Technology Innovation Award, Power Semiconductor Technology Innovation Award, AIoT Solution Market Performance Award, Advanced Packaging and Testing Excellent Technology Supplier Award, Semiconductor Equipment Emerging Brand, Innovative Materials Growing Brand, EDA Market Performance Outstanding Brand, Overseas Market Growth Award, Distribution Supply Chain Best Service Award, Developers' Favorite Technology Provider (Special Award for Kaifa Gala Developer Carnival)
award selection process
Nomination phase: January 15 - June 15
industry association/expert recommendation/enterprise self-recommendation and other ways of nomination
Preliminary selection phase: June 16 - July 15
The expert review panel conducts a preliminary screening of the nomination list to determine the shortlist.
Online voting: July 16 - August 9
Announce the shortlist on online platforms and accept public voting
Final evaluation stage: August 10 - August 15
The jury announces the list of winners based on the online voting results and evaluation criteria.
Award Ceremony: August 27 - August 29
hold an awards ceremony to honor the winning enterprises, teams, and individuals
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